UFC Pay-Per-View Is Ending in Canada: Everything to Know About the Paramount+ Deal

Q: So is UFC pay-per-view really going away in Canada?

Yes, for numbered events. The headline here is that the $69.99 per-card pay-per-view fee is being retired in Canada when the deal kicks in. Rather than buying each event, you watch the main cards as part of a Paramount+ subscription you may already have for shows and movies. This mirrors what already happened in the United States, where the UFC moved off the traditional PPV model and onto Paramount+ at the start of 2026.

Q: When does it start?

The deal begins in 2027, with coverage expected to launch in January 2027. Paramount and the UFC said details on the first specific UFC events to stream on Paramount+ in Canada will be announced later in 2026.

Q: What are they saying?

Dana White, UFC President and CEO: > "Beginning in 2027, Paramount+ subscribers in Canada will get every UFC Numbered Event main card live, at no additional cost. Together we're going to make it easier than ever for fans in Canada to watch the biggest fights in the sport. I love Canada and I'm very excited for the fans to be able to enjoy the Paramount experience." Rodrigo Mazón, Paramount+ Head of Direct-To-Consumer in Latin America and Canada: > "UFC is one of the most dynamic live sports properties in the world and we are thrilled to bring Paramount+ subscribers in Canada into the Octagon in 2027 for no additional cost." David Shaw, UFC: called it "a really fan-friendly opportunity and deal for our fans, but also new fans alike to experience UFC content starting in January 2027."

Q: What does this mean for you as a fan?

A few things change in practice: 1. Big savings if you watch a lot. If you buy even two or three pay-per-views a year now, a Paramount+ subscription will cost you less and cover all of them. 2. No more event-by-event decisions. The "is this card worth $70?" question goes away. Every numbered main card is included. 3. You still need two services for the full picture. Paramount+ for main cards, Sportsnet or TVA for prelims and Fight Nights. The UFC viewing experience in Canada becomes a split between streaming and traditional broadcast rather than a single home. 4. It is a year away. Nothing changes for the rest of 2026. The current pay-per-view model is still in place until the deal starts in 2027.

June 4, 2026 · Good Fights

The single most expensive habit in Canadian MMA fandom is about to disappear. Beginning in 2027, the UFC is ending its pay-per-view model in Canada. Instead of paying $69.99 for each numbered card, Canadian fans will get every UFC Numbered Event main card live as part of a Paramount+ subscription, with the cheapest tier starting at $7.99 a month. The two companies announced the expanded partnership on June 4, 2026. Here is everything that was confirmed, what it actually changes for you, and where it fits in the larger Paramount-UFC rights deal. You can rate how hyped you are for every upcoming card, and every fight on it, on Good Fights.

What was announced?

Paramount and the UFC announced an expansion of their media rights partnership that makes Paramount+ the exclusive home of UFC Numbered Event main cards in Canada. The agreement runs for six years and begins in 2027. Under it, all 13 marquee UFC Numbered Event main cards each year will stream live on Paramount+ at no additional cost to subscribers.

UFC Numbered Events are what most fans still call pay-per-views: the cards with a number attached (UFC 330, UFC 331, and so on) that traditionally carry the championship bouts and the biggest stars. Those are the events that, until now, Canadians have had to buy one at a time.

So is UFC pay-per-view really going away in Canada?

Yes, for numbered events. The headline here is that the $69.99 per-card pay-per-view fee is being retired in Canada when the deal kicks in. Rather than buying each event, you watch the main cards as part of a Paramount+ subscription you may already have for shows and movies.

This mirrors what already happened in the United States, where the UFC moved off the traditional PPV model and onto Paramount+ at the start of 2026.

When does it start?

The deal begins in 2027, with coverage expected to launch in January 2027. Paramount and the UFC said details on the first specific UFC events to stream on Paramount+ in Canada will be announced later in 2026.

How much will it cost?

This is the part that matters most for Canadian fans. Today, a single UFC pay-per-view card costs $69.99 in Canada. Once the new deal starts, the UFC numbered main cards will be available across all Paramount+ pricing tiers, the lowest of which is $7.99 per month.

To put that in perspective: the price of one pay-per-view buy under the old model is roughly what an entire year of UFC main cards could cost on the cheapest Paramount+ tier. Canada typically gets around 13 numbered events a year, so the math swings dramatically in the fan's favour.

What stays on Sportsnet and TVA?

The deal covers numbered event main cards. It does not cover everything. Sportsnet, along with TVA in Quebec, remains the domestic broadcast rights-holder for the preliminary bouts on numbered cards and for the roughly 30 UFC Fight Night cards each year.

In plain terms:

Numbered event main cards (the title fights and headliners): Paramount+, starting 2027
Numbered event prelims: Sportsnet / TVA
Fight Night cards (the non-numbered Saturday events): Sportsnet / TVA

So a typical numbered card will be split: prelims on Sportsnet, main card on Paramount+. Fight Nights stay where they are.

Why is the UFC doing this?

Because the same move worked in the United States. The Canadian expansion builds on the landmark seven-year, multi-territory Paramount-UFC partnership announced in 2025, a deal reported at $7.7 billion that covered the U.S., Latin America, and Australia and replaced the old PPV-plus-ESPN structure stateside.

The early returns have been strong. Since launching in January 2026, the UFC has been Paramount+'s top live draw. Paramount said more than 10 million households have watched over 100 million hours of UFC programming, with viewership running well above historical pay-per-view averages. Extending that model north was a natural next step.

What are they saying?

Dana White, UFC President and CEO:

"Beginning in 2027, Paramount+ subscribers in Canada will get every UFC Numbered Event main card live, at no additional cost. Together we're going to make it easier than ever for fans in Canada to watch the biggest fights in the sport. I love Canada and I'm very excited for the fans to be able to enjoy the Paramount experience."

Rodrigo Mazón, Paramount+ Head of Direct-To-Consumer in Latin America and Canada:

"UFC is one of the most dynamic live sports properties in the world and we are thrilled to bring Paramount+ subscribers in Canada into the Octagon in 2027 for no additional cost."

David Shaw, UFC: called it "a really fan-friendly opportunity and deal for our fans, but also new fans alike to experience UFC content starting in January 2027."

What does this mean for you as a fan?

A few things change in practice:

Big savings if you watch a lot. If you buy even two or three pay-per-views a year now, a Paramount+ subscription will cost you less and cover all of them.
No more event-by-event decisions. The "is this card worth $70?" question goes away. Every numbered main card is included.
You still need two services for the full picture. Paramount+ for main cards, Sportsnet or TVA for prelims and Fight Nights. The UFC viewing experience in Canada becomes a split between streaming and traditional broadcast rather than a single home.
It is a year away. Nothing changes for the rest of 2026. The current pay-per-view model is still in place until the deal starts in 2027.

The bottom line

For years, following the UFC in Canada meant absorbing one of the highest per-card costs in sports. Starting in 2027, that cost largely disappears for the marquee events. Paramount+ becomes the home of every numbered main card, the cheapest tier undercuts a single old pay-per-view buy by nearly tenfold over a full year, and Sportsnet and TVA keep the prelims and Fight Nights. It is one of the most fan-friendly shifts in how Canadians watch the sport in a very long time.

Want to keep track of every card and never miss a Good Fight? Rate your hype for upcoming events and log every fight you watch on Good Fights.

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